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CHANEL FASHION

No more fumbling. This app puts CHANEL's exclusive world, from runway to boutique, directly in users' hands.

Lifestyle & Fashion ›

Key Figures

Downloads

1M+

User Rating

3.4/5

Total Ratings

3.1K

Publisher

CHANEL

An evaluation of key functionalities enhancing the luxury brand experience for discerning clientele.

CHANEL FASHION App: Strategic Feature Analysis

Personalized Advisor Communication

The app provides invited users with direct communication channels and personalized style recommendations from a dedicated Fashion Advisor, delivering a bespoke luxury service.

Exclusive InCHANEL Product Range

For exclusive InCHANEL members, this tool features access to an expanded and meticulously curated selection of products within each collection, emphasizing exclusivity and deeper brand engagement.

Savoir-faire Exploration

It allows users to delve into the intricate craftsmanship and artistic processes behind CHANEL's Haute Couture, Métiers d’art, and Ready-to-Wear collections, highlighting the House's unique savoir-faire and heritage.

Brand Immersion & News

The app offers an immersive experience with exclusive behind-the-scenes videos, evocative photos, and the latest news, providing an intimate look into CHANEL's creative universe.

In-Boutique Exclusive Content

This tool enables invited users to discover unique, exclusive content directly within CHANEL boutiques, seamlessly blending the digital experience with the physical luxury retail environment.

New Collection Arrival Alerts

The app informs users about the timely arrival of new collections in boutiques, ensuring loyal clientele are among the first to explore and access new fashion items.

Detailed Collection Exploration

It allows for a comprehensive and detailed exploration of current looks, bags, small leather goods, shoes, and other accessories, enabling a thorough appreciation of design and craftsmanship.

Personalized Wishlists

The app provides functionality for users to save their favorite Ready-to-Wear looks and accessories into personalized wishlists, facilitating thoughtful consideration and future purchase planning.

FAQ

Frequently Asked Questions

Everything you need to know about CHANEL FASHION

What is the CHANEL FASHION App?

The CHANEL FASHION App offers behind-the-scenes content, collection details, and product exploration. Users can save items, try on sunglasses, and receive notifications for shows and new arrivals.

Can I save my favorite CHANEL looks in the app?

Yes, the CHANEL FASHION App allows users to save their favorite Ready-to-Wear looks and accessories into wishlists for easy access and organization.

Does the CHANEL FASHION App have a virtual try-on feature?

Yes, the CHANEL FASHION App includes a feature to try on sunglasses from the latest collections directly within the application.

How do I access the InCHANEL exclusive experience?

The InCHANEL experience in the CHANEL FASHION App is accessible by invitation only. It offers extended products, personalized suggestions, and exclusive in-boutique content.

Can I chat with a Fashion Advisor through the CHANEL FASHION App?

Yes, users with access to the InCHANEL experience can receive messages and personalized suggestions directly from their Fashion Advisor within the CHANEL FASHION App.

What product categories are available to explore in the CHANEL FASHION App?

The CHANEL FASHION App allows users to explore various product categories. These include Ready-to-Wear, handbags, shoes, costume jewelry, small leather goods, eyewear, and accessories.

Does the CHANEL FASHION App notify users about new collections?

Yes, the CHANEL FASHION App informs users about the arrival of collections in boutiques. It also notifies them about upcoming shows and events.

Can I discover the latest CHANEL news and creations in the app?

Yes, the CHANEL FASHION App provides access to the latest fashion news, videos, and photos. Users can explore creations from Haute Couture, Métiers d’art, and Ready-to-Wear collections.

The following screenshots and description are sourced directly from the app's official store listing and are the property of the app developer.

App Store

Screenshots

Description

Enter the world of the House with the CHANEL Fashion App. - Step behind-the-scenes of CHANEL’s creation with videos, photos and latest news - Unlock the savoir-faire of the House in the Haute Couture, Métiers d’art and Ready-to-Wear collections - Explore a detailed view of looks, bags, small leather goods, shoes and more - Save your favourite Ready-to-Wear looks and accessories into wishlists - Try on sunglasses from the latest collections - Get notified about upcoming shows and events - Be informed about the arrival of collections in boutiques Access the InCHANEL experience by invitation only: - Explore an extended range of products in each collection - Receive messages and personalized suggestions from your Fashion Advisor - Discover exclusive content in boutiques- Be informed about the arrival of collections in boutiques